National final in Nancy: a key milestone for ICD Business School students

An immersive competition rooted in real-life business situations

For over 30 years, Les Négociales has established itself as a benchmark in sales negotiation training. The competition is based on realistic role-play scenarios, where students must address concrete business challenges in front of professional buyers.

After successfully passing the qualification rounds, notably held at ICD Business School Paris, the best candidates advance to the national final, the highlight of the competition.

An intense and unifying national final

This year, 600 finalists gathered in Nancy to compete for the title of best sales negotiator. Over the course of two days, participants tackled five successive negotiation cases, testing their analytical skills, sales posture and adaptability.

Beyond the competition itself, the event also provides opportunities for networking and professional exchanges, particularly through the “Forum Emploi by Les Négociales”, which brings together over twenty recruiting partners each year and offers students concrete career opportunities such as internships, apprenticeships and full-time positions.

A key learning experience for ICD Business School students

Taking part in the Les Négociales final represents a major professional learning experience for students. It allows them to operate in a demanding environment, receive direct feedback from industry experts, and strengthen essential skills in negotiation, communication and client relationship management.
Beyond individual performance, participation highlights students’ commitment and their ability to evolve in competitive and professional environments.

ICD Business School’s commitment to professional development

Participating in a competition such as Les Négociales reflects ICD Business School’s commitment to providing hands-on, career-oriented learning experiences.

This commitment is also supported by the involvement of academic teams, staff members and alumni, who guide students throughout their journey and contribute to their success.

A collective experience focused on the future

Through their participation in this national final, students from ICD Business School and IGENSIA Alternance experienced a demanding and enriching journey, fully aligned with their professional aspirations.

Beyond the results, this collective experience highlights the importance of professional development and support at the core of ICD Business School’s educational approach.

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