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Marketing in the Age of Generative AI: a collective work by ICD Business School
RECHERCHE

Marketing in the Age of Generative AI: a collective work by ICD Business School

Christian Goglin, Associate Professor at ICD Business School, and Samuel Mayol, Director of the LaRa research lab, coordinated the collective book Marketing in the Age of Generative AI: Issues and Perspectives, published by EMS. This work brings together more than ten teacher-researchers and fully embodies the mission of ICD Business School: combining scientific rigor, educational innovation, and purpose.

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Back to school at ICD Business School: 5 essential tips
VIE ETUDIANTE

Back to school at ICD Business School: 5 essential tips

The new academic year marks the beginning of an exciting journey at ICD Business School. Between new faces, innovative courses, and a vibrant student life, it’s natural to feel both excited and a little overwhelmed. Here are 5 essential tips to get off to a great start and make the most of your experience at ICD Business School.

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Recap of the 2025 Business Week for the MBA Commerce & Marketing
PEDAGOGIE

Recap of the 2025 Business Week for the MBA Commerce & Marketing

From Tuesday, June 10 to Friday, June 16, 2025, the MBA Commerce & Marketing students at ICD Business School experienced a new edition of the Business Week. This professional week, integrated into their curriculum, allows them to meet industry professionals, discover behind-the-scenes of iconic companies, and better understand the career opportunities they are preparing for.

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Phase complémentaire
PEDAGOGIE

The Parcoursup Additional Phase Begins on June 11

Starting June 11, the Parcoursup additional phase opens for all candidates who have not yet received an admission offer or who wish to submit new applications. ICD Business School is participating and still has places available in several of its programs. This is a valuable opportunity for students looking for a business school to find a project that suits them, within a structured and professional educational framework.

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Looking for an international career?
INTERNATIONAL

Join our International Business Development specialization

The Programme Grande École (Master in Management) at ICD Business School trains responsible, committed, and internationally minded managers. Over 5 years, it offers a solid academic foundation, strong professional experience, and a focus on major issues in business, marketing, and management.

Among the various specializations offered during the Master cycle, International Business Development is designed for students who aspire to build careers in export, intercultural negotiation, and international growth strategies.

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Time for a Change? It's Not Too Late to Make the Right Choice
PEDAGOGIE

ICD Business School’s Grande École Program Gives New Momentum to Shifting Academic Paths

Many students, after completing a two- or three-year degree, feel the need to redirect their studies toward a program that better matches their career goals. The Grande École Program at ICD Business School offers this opportunity through lateral admissions, work-study options, strong international exposure, and tailored specializations. It’s a second chance to build a solid, professionally engaging future.

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WEB - Témoignages
INTERNATIONAL

Our icédiens share their Erasmus+ experience

After discovering the partner universities and destinations chosen by our Erasmus+ scholarship students, we now turn to the stories of those who live this adventure on a daily basis. Through these authentic testimonials, ICD Business School takes you to the heart of their personal, academic and cultural experiences.

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