Bachelor in Management Sciences | Path Event Management
ICD Business School's Bachelor in Management Sciences Path Event Management, offers rapid and effective professionalization tinged with rich and diversified international experience. The program benefits from the recognition, reputation and network strength of a leading business school, ICD Business School. It is based on a unique teaching approach geared towards action and immersion.
The program ?
1st year |
2nd year |
3rd year |
|
| 💡 DISCOVER AND UNDERSTAND | 💡 ORGANIZE, PILOT AND APPREHEND SALES DEVELOPMENT | 💡 PRODUCE,ANALYZE A HIGH ADDED VALUE EVENT | |
| Sales, marketing, communication |
|
|
|
| Event management |
|
|
|
| Personal development |
|
||
| Language & culture |
|
|
|
| Project & internship |
|
|
|
| Cross-functional competence |
|
|
|
Certified title ICD Responsable d'Activité Commerciale et Marketing registered with RNCP n° 38808 at level 6 (EU) (former level II) - NSF codes 310-313, by registration decision of France Compétences dated 27/03/2024, eligible CPF.
Title also accessible by the Validation of Acquired Experience (VAE)
Event Lab
You learn best by doing! It's a field of experimentation that reproduces the working conditions of an events agency. Students organize events and carry out real-life case studies during their studies.
Learning formats need to be varied. To help you acquire the methodology for creating and producing an event, ICD Business School has created the Event Lab, a student event agency. Each student will organize events or make event recommendations for companies under the tutelage of industry professionals.
TERMS AND CONDITIONS
From 1st to 3rd year, students organize events entrusted to them by the school and partner companies/agencies. To achieve this, they are supervised by their teachers and provided with creativity-boosting equipment.
ORGANIZING A VARIETY OF EVENTS
The agency's program will give you the opportunity to practice different types of events:
- Conferences, Symposia, Congresses
- Forums, Trade shows
- Corporate events, roadshows, product launches, seminars
- Sports competitions and tournaments
- Concerts and cultural and entertainment events
- Internal events, afterworks, networkings
- Charity and humanitarian events
Event Lab offers several events, some of which are open to the public.
DEVELOP YOUR PROJECT MANAGEMENT SKILLS AND CONFIDENCE
Thanks to the Event Lab, you will be in charge of..:
- Project design to understand needs and differentiate through events
- Preparing the event to think about all the elements leading to a good experience for participants
- Production to bring your ideas to life
- Analysis to identify areas for improvement and strengthen you
Professional benefits of the Bachelor Event Management
Build your professional and personal project thanks to a dynamic network and enriching work experience.
Corporate path
ICD Business School encourages its students to shape their career plans and enables them to gain the experience they need to work in events.
Length of internship |
|
1st year |
2 months |
2nd year |
4 months |
3rd year |
6 months |
ICD BUSINESS SCHOOL PARTICIPATES IN THE ORGANIZATION OF BEFORE WORK
Recruitment event organized by Unimev, bringing together over 50 companies recruiting interns, work-study students and graduates.
JOB-DATING
The ICD Business School organizes several targeted job-dating events with its preferred partners throughout the year to help students find internships in France or abroad. The Corporate Relations team personally assists all our students.
THE ALUMNI NETWORK
Today, the IGS Group boasts 67,000 alumni since its creation over 40 years ago. Well aware of the richness of this professional network, alumni of the ICD Business School can be found on the www.icd-alumni.com platform, a federating structure that facilitates contact, the dissemination of information, exchanges and professional networking;
ICD BUSINESS SCHOOL NETWORK
The ICD Business School Alumni Association brings together a range of services dedicated to graduates, including social networking groups, job fairs and afterwork parties. Alumni are actively involved in the life of the school (entrance juries, dissertation defenses, Négociales, conferences, case studies, challenges, internship or work-study tutoring, participation in the Professional Advisory Board, etc.).
Career opportunities of the Bachelor Event Management
The events sector
Following a Bachelor's degree specializing in event management in Paris allows you to benefit from the sector's many outlets. Whether for festivals, sporting competitions, exhibitions or even weddings, the need for specialized professionals makes the event industry professions varied and full of opportunities. Want to know what your options are after training? Find jobs in various specialties below, discover the richness of the field and choose the path you're passionate about!
You can continue your studies in France and abroad at BAC+4 or BAC+5 levels;
At ICD Business School, continue your studies in the specializations offered in the Master's cycle of the Grande Ecole program aimed at BAC+5 and conferring the Grade de Master:
- Customer Relationship Management
- Digital Marketing and Innovation
- International Business Development
- Purchasing and Supply Chain Management
If you would like to start your career immediately after your Bachelor's degree in Management Sciences, find out more about the environments and professions available:
Trade fairs and conferences
A trade show is an event that brings exhibitors together in one place. Visitors discover a group of players united around a theme, a service or a family of products. Some trade shows are open to professionals, others to the general public. This is a very important part of the events business, representing nearly 4,000 events in France and 7.5 billion euros in sales
.et 120 000 emplois. On y retrouve parmi les métiers spécialisés les suivants :
- Trade show sales manager
- Exhibition logistics manager
- Exhibition curator
Agencies
Event management agencies are more broadly integrated into communications agencies. These agencies develop "360" solutions: their mission is to create the most complete communications package to disseminate information to an audience. Event agencies design and produce events on behalf of companies (advertisers) or so-called proprietary events. Events include product launches, conventions, etc. This activity represents sales of nearly 7 billion euros for over 14,000 companies. It includes the following professions:
- Event Project Manager
- Logistics Manager / Director
- Manager / Creative Director
- Manager / Production Manager
Event venues
Venues are essential operators for any event. They are the guarantors of a good experience and the safety of the public invited to the event. Venues are the guarantors of a good experience and the safety of the public invited to the event. They must reinvent themselves and equip themselves in line with innovations and legal constraints. They play an important role in the organization of events, and offer 3 main services: space rental, technical services and the organization of proprietary events. These include stadiums, concert halls, convention centers and more. They include the following professions:
- Sales Manager
- Operations Manager
- Event manager
Advertiser / Organizer
The advertiser is a company that communicates with its public through an event strategy. It invests and engages specialized operators to organize the most effective communications strategy. In France, advertisers' global investments are close to 30 billion euros, part of which is devoted to event-based systems. Specialized professions include
Event management professions
- EVENT PROJECT MANAGER
- ORGANIZER OF CULTURAL AND ARTISTIC EVENTS
- SPORTS EVENTS ORGANIZER
- CHARITY EVENTS ORGANIZER
- BUSINESS EVENT MANAGER
- EVENT COMMUNICATIONS MANAGER
- SHOW ADMINISTRATOR
- PARTNERSHIP MANAGER
- GENERAL EXHIBITION CURATOR
- EVENT PRODUCTION MANAGER
- CULTURAL MEDIATOR
- FESTIVAL DIRECTOR
TRAINING RECOGNIZED BY UNIMEV
UNIMEV is the leading professional organization representing the event industry. With over 400 members, it contributes to the information and development of the sector. ICD Business School is a member of UNIMEV and participates in its working committees.
ICD Business School is the winner of the 2017 and 2018 editions of the SYT d'Or, a national student competition organized by UNIMEV.
PATH EVENT MANAGEMENT IN FIGURES
3 years of study
Over 100 hours of hands-on training in the Event Lab
10 months corporate experience
4 months abroad