GRANDE ECOLE PROGRAM - BANKING SPECIALIZATION - CUSTOMER RELATIONSHIP MANAGEMENT
ICD's mission is to train successful sales and marketing development managers in a complex international environment. The Grande Ecole program covers the entire business development chain, from innovative product design to customer relationship management.
TRAINING OBJECTIVES
Target skills :
- Welcome, advise and prospect with a view to selling banking and financial products
- Build loyalty and establish ongoing, personalized relationships with customers
- Guarantee the quality of reception and follow up complaints
- Respect procedures
- Carry out investment transactions
- Manage risks and ensure account profitability
- Processing credit applications
- Manage and lead the agency team
- Managing the business
- Achieve the agency's sales objectives, take responsibility for a portfolio of customers and prospects
- Oversee operational risks
- Leading and facilitating team meetings
MASTER'S DEGREE DIPLOMA CONFERRING THE GRADE OF MASTER 5TH YEAR OPTION: BANKING CUSTOMER RELATIONS. ICD DIPLOMA APPROVED BY THE MINISTRY OF HIGHER EDUCATION, RESEARCH AND INNOVATION CONFERRING THE GRADE DE MASTER, BY DECREE FROM 25/06/2021, PUBLISHED IN THE B.O. OF 15/07/2021, REGISTERED WITH THE RNCP - CODE 37714, CODE NSF 312M - 312V , CODE CPF 241455
THE PROGRAM
4TH YEAR |
YEAR 5 |
Banking environment
|
Professional world
|
Business and Marketing
|
Business and Marketing
|
Professional world
|
Business management
|
Languages and culture
|
Management and legal environment
|
Projects
|
Soft Skills Development Program
|
Soft skills
|
Projects
|
Target skills
Target skills :
- Managing customers with asset-related issues
- Support and advise customers by proposing appropriate products and investments
- Promoting digital tools and services
- Analyze customers' financial situation and transaction risks
- Work in synergy with specialized advisors to respond to specific requests, and with other departments (Customer Relations Center, Private Banking, Service Center, etc.).
- Participate in the agency's business development
THE PREMIUM CUSTOMER ADVISOR OPTION IS IN PARTNERSHIP WITH societe generale
At Société Générale, everyone has the opportunity to work in several different professions and to discover different parts of the Bank. Employees are offered tools to match their skills/wishes with available positions.
Societe Generale promotes the employability of its employees through internal mobility in France or abroad, and through training.
BAC+5 DIPLOMA CONFERRING THE GRADE OF MASTER 5TH YEAR OPTION: BANKING CUSTOMER RELATIONS. DIPLOMA ICD APPROVED BY THE MINISTRY OF HIGHER EDUCATION, RESEARCH AND INNOVATION, CONFERRING THE GRADE OF MASTER, BY ORDER OF 25/06/2021, PUBLISHED IN THE B.O. OF 15/07/2021, REGISTERED WITH THE RNCP - CODE 37714, CODE NSF 312M - 312V , CODE CPF 241455
THE PROGRAM
4TH YEAR |
YEAR 5 |
Banking environment
|
Professional world
|
Tax and legal environment
|
Business and Marketing
|
Business and Marketing
|
Business management
|
Sales activity management
|
Management and legal environment
|
Languages and certifications
|
Soft Skills Development Program
|
Soft skills
|
Projects
|