The 5 specialisations of the ICD Business School Grande Ecole Programme

With an employment rate of 78.2% of graduates within 2 months of their training (source: CGE 2021 employment survey), the ICD Business School is a major player in higher education. Specialisations are designed in close collaboration with partner companies, guaranteeing a better match with the needs of the job market. The 'learning by doing' approach encourages students to put their theoretical knowledge into practice, providing them with a comprehensive and professional preparation.

Development of Responsible Commerce & Customer Experience 

Do you aspire to become a salesperson who knows how to combine the issues associated with responsible commerce? This unique specialisation teaches you the skills to become a BtoB and BtoC expert, while placing ethics at the heart of your practices. Manage purchasing responsibly, design a digital strategy focused on customer relations, and explore ethical markets. Become an agent of change, seeking to have a positive impact on society while developing solid commercial expertise.

Marketing in Transition and Digital Transformations:

Explore the dynamic world of 21st century marketing! This specialisation prepares you to meet the challenges of innovation and digital technology. Master marketing strategies, advanced digital marketing tools and learn how to use Big Data ethically. Become a key player in the digital transition of companies by developing expertise in digital marketing and innovative sales strategy.

Purchasing and Supply-Chain Management: 

Find out how purchasing and supply chain management can be a major asset for business competitiveness! This specialisation trains you to become a manager specialising in purchasing, logistics and supply chain processes. You will learn how to optimise the value chain of companies, while integrating the challenges of sustainable development. Become a cross-functional expert capable of meeting the challenges of a globalised world.

International Business Development: 

Seize international market opportunities with this specialisation dedicated to international business development. Explore international markets, identify new opportunities and support the growth of international companies. This specialisation will enable you to acquire the key skills in marketing, customer relationship management and sales strategy needed to succeed in a globalised environment.

Customer Relationship Management Banking:

Wealth Management and Customer Adviser: Prepare for a career in banking! Become an expert wealth management advisor, capable of understanding the complex economic and tax environment to propose appropriate financial solutions. Or choose the Professional or Premium Customer Adviser route and learn to manage customer portfolios with specific needs. 

With these 5 major specialisations in the Grande École Programme at ICD Business School, you can train to become highly qualified and sought-after professionals in a constantly changing business world. Choose your path and prepare to take on the challenges of commerce, marketing, wealth management, international business, and much more.

Discover the Grande Ecole Programme